Privacy Policy
PowerTerrace (“we,” “us,” or “our”) is committed to safeguarding your personal information and protecting your privacy in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). This Privacy Policy outlines how we collect, process, and protect your personal data when you access or use our website located at powerterrace.com (“Website”), contact us, or otherwise engage with our services.
1. Commitment to Privacy and Data Protection
We take your privacy seriously. PowerTerrace upholds the principles of transparency, accountability, and lawful processing of personal data. We design our services with your privacy in mind and implement robust safeguards to ensure your personal information remains secure and under your control.
2. Scope of This Policy & Our Role as Data Controller
This Privacy Policy applies to the use of the Website and all interactions with PowerTerrace through digital or physical means in which personal data is collected. For the purposes of the GDPR and other data protection laws, PowerTerrace is the “data controller” in relation to the personal data described herein. This means we determine the purposes and means of processing your information.
3. Categories of Personal Data We Process
We may collect and process the following categories of personal data:
– Usage Data: Includes information about how you use the Website, such as IP address, browser type, operating system, pages visited, time interacted, and session data.
– Account Data: Includes your name, mailing address, email address, telephone number, and other contact details you provide through registration or correspondence.
– Profile Data: Includes your preferences, behaviors on the Website, purchase history, and engagement with our services or marketing materials.
– Communication Data: Includes contents of inquiries sent to our support team, chat transcripts, and communication logs.
– Technical Data: Includes details about the devices and systems you use to access the Website, such as your device ID, internet service provider, configuration settings, and system diagnostics.
– Transaction Data: Includes details relating to purchases, payment methods (excluding full card numbers, which are stored securely by our payment providers), delivery addresses, and billing details.
– Preference Data: Includes your expressed preferences regarding marketing communications, product updates, and consent status.
4. Legal Bases for Processing
Under applicable laws, we rely on the following legal bases to process your personal data:
– Consent: When you have given us clear permission to collect and process your data for specific purposes, including certain marketing activities.
– Contractual Necessity: Where processing is required to fulfill a contract with you, such as to deliver goods, services, or maintain your account.
– Legal Obligation: Where we are required to process data to comply with applicable laws, industry regulations, or lawful authority requests.
– Legitimate Interests: Where it is necessary for our legitimate business interests and such interests are not overridden by your privacy rights (e.g., fraud prevention, service improvements, analytics).
5. Your Data Subject Rights
You have rights under applicable data protection laws, which include:
– Right of Access: You can request a copy of the personal data we hold about you.
– Right to Rectification: You may request corrections to inaccurate or incomplete data we hold about you.
– Right to Erasure: Also known as the “right to be forgotten,” allowing you to request deletion of your data in certain circumstances.
– Right to Restriction: You may request that we limit the processing of your data.
– Right to Data Portability: You have the right to receive your data in a structured, commonly used, and machine-readable format and request transmission to another controller.
To exercise any of the above rights, please contact us at [email protected]. We will respond to your request in accordance with applicable laws.
6. Security Measures
We implement industry-standard security measures to protect your data, including:
– Encryption of data in transit and at rest
– Restricted access controls with authentication protocols
– Regular system and software updates
– Secure data storage and regular backups
– Internal policies and ongoing personnel training in data handling and security practices
While no system can provide absolute security, we continually assess and enhance our technical and organizational safeguards to minimize risks.
7. International Data Transfers
Your data may be processed or stored in countries outside your region, including jurisdictions that may not provide the same level of data protection. In such cases, we utilize approved mechanisms for international data transfers, such as:
– European Commission Standard Contractual Clauses (SCCs)
– Binding Corporate Rules (where applicable)
– Country-specific regulatory approvals where required
We ensure these mechanisms comply with GDPR and maintain an equivalent standard of protection for your personal data.
8. Data Retention
We retain personal data only as long as necessary to fulfill the purposes for which it was collected or as required by law. Retention time frames include:
– Usage and Technical Data: 12 months, unless needed for security or analytics
– Account and Profile Data: Stored while your account is active and for up to 6 years after termination for historical, legal, or accountability purposes
– Transaction Data: Retained for up to 7 years for accounting and taxation obligations
– Communication Data: Retained for 3 years for support tracking and quality assurance
– Marketing Preferences: Retained until you withdraw consent or opt out
9. Cookie Policy
Our Website uses cookies and similar technologies to enhance user experience, assess site performance, and deliver relevant content. Types of cookies include:
– Essential Cookies: Necessary for Website functionality (e.g., login, shopping cart operations)
– Functional Cookies: Enable Website customization based on user preferences
– Performance and Analytics Cookies: Collect aggregated data on how users navigate and engage with the Website (e.g., Google Analytics)
– Targeting or Advertising Cookies: Tailored marketing and ad delivery based on browsing behavior
10. Cookie Management and Regulatory Compliance
Upon first visit, you are presented with cookie choice options in accordance with GDPR and CCPA. You can manage your preferences at any time via:
– Your browser settings
– Our on-site cookie settings panel
– Re-visiting our cookie consent banner
For California residents, we honor “Do Not Sell My Personal Information” signals and provide clear instructions for opting out of behavioral advertising.
11. Children’s Privacy
We do not knowingly collect or process personal data from children under the age of 13. If we become aware that data has been collected from a child under 13 without verified parental consent, we will take immediate steps to delete such information. If you believe a child has submitted personal data to powerterrace.com, please contact us at [email protected].
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time in response to evolving legal, regulatory, technical, or business developments. We will notify you of material changes within a reasonable period through the Website or by communication channels appropriate to your relationship with PowerTerrace. Continued use of our services after changes implies acceptance of the updated terms.
13. Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact us:
PowerTerrace
Email: [email protected]
Website: https://www.powerterrace.com
We are committed to full compliance with applicable privacy laws and will respond promptly and responsibly to all data protection inquiries.